[Interview] Building a business around FAMILY w/ Mark Simpson

Written By Ali Montoya

I'm so excited to be joined by Mark Simpson, a leader in the STR world widely known for his expertise in helping STR operators increase their direct bookings. Mark shares his journey from growing up in the hospitality industry to becoming a trailblazer in podcasting and, eventually, the founder of Boostly. This interview is full of gems - Mark's story not only underlines the impact of adapting digital advancements but also emphasizes the importance of work-life balance, strategic business expansion, and the personal value of wealth.

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Ali Montoya

Ali Montoya is the brand strategist behind Amari Creative, a branding studio that specializes in building strategic brands and websites for ambitious entrepreneurs by pairing engaging copy with striking design. Since starting Amari Creative in 2016, Ali has worked with over 500 small businesses and solopreneurs to help them go from a mere idea to a full-blown brand.

On top of running her agency, Ali is also the Co-Founder of The Studio Co. where she helps brand and website designers build, grow, and scale their studios, all while designing a life they love.

Based in sunny Colorado with her husband and goldendoodle pup, Ali is an adventure lover, wellness enthusiast, and creative visionary.

http://www.amaricreative.com
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